Service Launch · Digital Operations

Endorphins Health and Wellness Centre

I launched physiotherapy at an established multidisciplinary clinic, then rebuilt its website with pages and booking links for all six services.

Visit the live site

Endorphins Health and Wellness Centre homepage — The clinic homepageThe homepage: the clinic, its six services, and how to book.

Context

Endorphins is an established multidisciplinary clinic in Burlington. I joined to launch physiotherapy as a new service and subsequently took responsibility for the clinic’s website and broader digital operations.

The website rebuild covered the clinic’s service pages, practitioner information, booking links, and contact information.

My role

I launched the physiotherapy service, rebuilt the website, wrote and organized its content, connected the booking links, and set up analytics.

The work

Endorphins services page with condition filters and multidisciplinary service cards — The services indexCondition filters above the clinic’s six service cards.

Endorphins physiotherapy page showing four treatment techniques and the clinic treatment room — The physiotherapy pageManual therapy, dry needling, exercise prescription, and movement analysis, followed by a view inside the clinic.

Endorphins booking page with reception and practitioner scheduling options — BookingReception contact details and online booking for the practitioners who offer it.

Endorphins mobile homepage — On a phoneThe services and booking pages on a phone.

Approach

I created pages for all six services, added condition filters and practitioner profiles, and linked each service to online booking or reception.

What changed

Physiotherapy launched as a functioning service within the clinic.

Monthly Google Search clicks increased from 25 in July 2025 to 112 in July 2026 following the website relaunch.

Tools and environment

Custom site · GitHub Actions · Jane App · Google Analytics · Google Business Profile

Next project

KinetiKare Physiotherapy